Loving yourself; why is it so hard?

Things for me, that are difficult (borderline impossible); keeping the car clean with 2 kids freshly painted nails chip-free after 48 hours not worrying about what others think of me, in every aspect of life losing at board games stopping myself from eating all-the-sour-keys loving myself  Pretty sure 1 through 5 are explainable, but why is it SO DAMN HARD to love yourself? Please someone tell, it’s a legitimate question I’m asking here! Why do people (myself included) struggle so much with something that should be the easiest, something that should come naturally, I mean we’ve gotten ourselves through many years of life, why doesn’t this impress us enough […]